Specification Program Specialist at Watts Water Technologies in North Andover, MA

Job description

We’re Watts. Together, we’re reimagining the future of water. We feel proud every day about what we do. We're all part of the same crucial mission, no matter what function we support -- it's to provide safe, clean water for the world, and to protect our planet's most valuable resource. What we do: For 150 years, Watts has built best-in-class products that are trusted by customers in residential and commercial settings across the world. We are at the forefront of innovation, working with cutting-edge technology to provide smart and connected, sustainable water solutions for the future. Watts is a leading brand with a quality reputation — and we have a dynamic future ahead.​ Scope of Position Watts is seeking a driven and strategic Specification Programs Specialist responsible for the development, implementation, evaluation, and continuous improvement of specification programs designed to engage architects, engineers, and design professionals. This position serves as the internal subject matter expert for specification marketing initiatives and partners closely with Sales, Marketing, Product Management, and external vendors to increase specification adoption, strengthen brand preference, and support business growth across the Watts product portfolio. The Specification Programs Specialist exercises independent judgment in assessing program effectiveness, identifying market opportunities, prioritizing initiatives, and recommending actions that support organizational objectives. The role is accountable for the overall effectiveness and continuous improvement of specification-focused programs and serves as a key resource in developing strategies to enhance engagement with the design community. This position reports to Manager, Sales Enablement. This position is not responsible for the supervision of others. This role works a hybrid schedule and is based at our North Andover, MA office. Primary Job Duties and Responsibilities Lead the strategy, execution, measurement, and continuous improvement of specification programs designed to increase specification adoption and engagement among architects, engineers, and design professionals. Serve as the primary business owner for specification marketing programs, ensuring alignment with organizational objectives, marketing strategies, and commercial priorities. Evaluate program performance, market trends, customer engagement data, and competitive activity to identify opportunities and recommend initiatives that improve program effectiveness and business outcomes. Independently analyze results and make recommendations regarding the implementation, enhancement, expansion, or discontinuation of programs, tools, and initiatives based on business needs and market opportunities. Develop and execute annual specification marketing plans that support specification growth, customer engagement, and increased brand preference across Watts' portfolio of products and solutions. Partner with Sales, Marketing, Product Management, and other cross-functional teams to identify specification growth opportunities and facilitate successful implementation of strategic initiatives. Evaluate, manage, and optimize relationships with specification program vendors, industry organizations, and strategic partners to maximize program effectiveness and market reach. Research industry trends, customer needs, emerging technologies, and best practices and provide recommendations regarding specification marketing strategies and program enhancements. Develop and oversee targeted communications, educational programs, continuing education (CEU) initiatives, webinars, trade association partnerships, and engagement activities designed to strengthen relationships with architects, engineers, and design professionals. Guide the development and deployment of specification support tools, promotional resources, and customer-facing materials that improve market engagement and specification outcomes. Serve as an internal subject matter expe