Senior / Staff Product Marketing Manager, New Bets at Suno in NYC

Job description

About Suno We're building the world's first creative entertainment platform, where the entire world can feel the joy and fulfillment of making music. Music is for everyone: Our users include everyone from grandmothers creating songs for their loved ones, to Grammy winners using Suno Studio, our power tool, to make the most popular hits in the world. Building the future of entertainment requires ambition. The pace is fast, the problems are hard, and the work demands ownership and intensity. For the right people, it’s incredibly rewarding: a chance to shape a new medium, work with a small team that cares deeply about quality, make music, drink too much coffee, and build something that millions of people use to express themselves in ways that were never before possible. Suno is the fastest growing consumer entertainment company and the leader in AI music. We are backed by leading investors including Bond Capital, Menlo Ventures, Lightspeed Venture Partners, IVP, Forerunner, Union Square Ventures, Alkeon, Quiet, Matrix Partners, Schroders Capital and, NVentures (venture arm of NVIDIA). About the Role Suno's product marketing function is at an inflection point. With a growing PMM team, we're now ready for a dedicated product marketing owner for our new, emerging bets. These are 0 → 1 products and features across the business. You'll be the hands-on strategic PMM lead for emerging bets at Suno in a highly cross-functional organization. You'll support everything from defining the product strategy and roadmap with Product, UXR, and Design to leading the GTM strategy in partnership with Growth, Comms, and Brand. You'll own major launches and user journey work directly, shape how new users experience Suno, and raise the bar for how we do product marketing as a discipline. Bets can span very different audiences. The right candidate will have created clarity from ambiguity and driven highly matrixed organizations to a central, measurable strategy. This role is ideal for a seasoned PMM who ships impact through GTM strategies, loves being close to the work, and thrives in an ambiguous, rapidly-evolving environment. Listen to the song we made about it: https://suno.com/s/AoFtg5YC6PwcSsFu What You'll Do • Define and own the emerging bets strategy, including how Suno moves a user from discovery to signup to first song and early repeat use. • Work closely with a core group of leaders to turn early ideas into clear bets, defining the audience and what success looks like before anything ships. • Lead GTM for 0 → 1 launches, from early tests and betas to full public releases. • Partner with Growth to design and run experiments that test demand and improve acquisition, activation, and retention for new products, bringing messaging expertise, user insight, and creative rigor. • Work with UXR and Data to map and optimize the new-user journey for new product areas. Identify the highest-leverage touchpoints and ensure messaging is consistent across all. • Serve as a cross-functional partner and thought leader with Product, Design, UXR, Growth, and Brand. Influence roadmap priorities through strong user and market insights. What You'll Need • 8+ years in product marketing or related field, ideally with strong exposure to technology, music, or creative tools. • Proven track record owning GTM end-to-end for meaningful new product launches — from insight through execution and measurement. • Experience bringing growing adoption and engagement for new products, ideally in consumer apps • Experience working closely with Product, UXR, and Growth in fast-paced, high-ambiguity environments. • Deep experience with top-to-mid funnel (acquisition, onboarding, activation, early habit) for a consumer, UGC, or subscription product. • Exceptional storytelling and writing skills – able to turn complex product work into clear, compelling narratives, copy, and launch stories • Analytical chops – comfortable setting success metrics, reading dashboards, and using data to re