Senior Manager, Brand Analytics & Insights, Rare Disease at Ipsen in Cambridge

Job description

Title: Senior Manager, Brand Analytics & Insights, Rare Disease Company: Ipsen Biopharmaceuticals Inc. About Ipsen: Ipsen is a mid-sized global biopharmaceutical company with a focus on transformative medicines in three therapeutic areas: Oncology, Rare Disease and Neuroscience. Supported by nearly 100 years of development experience, with global hubs in the U.S., France and the U.K, we tackle areas of high unmet medical need through research and innovation. Our passionate teams in more than 40 countries are focused on what matters and endeavor every day to bring medicines to patients in 88 countries. We build a workplace that champions human-centric leadership and fosters a culture of collaboration, excellence and impact. At Ipsen, every individual is empowered to be their true selves, grow and thrive alongside the company’s success. Join us on our journey towards sustainable growth, creating real impact on patients and society! For more information, visit us at https://www.ipsen.com/ and follow our latest news on LinkedIn and Instagram . Job Description: The Senior Manager, Brand Analytics & Insights, Rare Disease serves as a trusted analytics partner across multiple U.S. Rare Disease brand teams, providing leadership in the generation, interpretation, and communication of data-driven insights that inform key business decisions and commercial priorities. This role leads complex analytics initiatives, owns projects from end-to-end, translating diverse data sources into meaningful business insights that support brand performance and organizational objectives. The Senior Manager is responsible for driving analytical excellence through the design and execution of advanced analyses and dashboards, performance measurement frameworks, and reporting solutions that enhance business understanding and decision-making. The role partners cross-functionally with Commercial, Marketing, Forecasting, Data Management, Operations, and external vendors to enhance analytics capabilities, optimize performance, and ensure insights are effectively integrated into strategic planning and execution. The role requires strong analytical expertise, project leadership skills, and effective communication skills to translate between business requirements and analytical specifications. Main Responsibilities & Technical Competencies Lead the development, enhancement, and governance of key performance metrics and dashboards supporting U.S. RDBU brands Manage and execute complex analytical projects utilizing claims, prescription, specialty pharmacy/specialty distributor, sales, and customer engagement (CRM) datasets to identify trends, opportunities, and business performance drivers. Translate complex analytical findings into clear, actionable insights through impactful presentations and executive-ready summaries for business stakeholders. Serve as a trusted analytics leader to Rare Disease brand teams, providing data-driven recommendations that support commercial and marketing objectives. Proactively partner with Data Management, Data Operations, MDM, and external vendors to ensure high-quality, timely reporting and continuous process improvement. Champion continuous improvement efforts by identifying opportunities to streamline reporting, automate processes, and improve efficiency across analytics workflows. Provide analytical leadership and insights to support business reviews, forecasting, brand planning, launch readiness activities, and commercial performance assessments. Collaborate cross-functionally with Commercial, Marketing, Operations, and other key stakeholders to align analytics deliverables with evolving business priorities. Leverage analytics tools, data assets, and industry best practices to advance reporting capabilities and support informed decision making across the Rare Disease Business Unit. Knowledge & Experience Knowledge & Experience (essential): 5-7 years in pharmaceutical/biotech analytics, insights, commercial analytics, or life scien