Senior Category Manager for Team Work Solution & Personal Worksolution for business at Logitech in Shanghai

Job description

Logitech is the Sweet Spot for people who want their actions to have a positive global impact while having the flexibility to do it in their own way. This Regional Category Manager role is responsible for overseeing the end-to-end category management of video collaboration solutions & PWS for business portfolio including hardware, accessories and services across Great China Region. This role sits at the intersection of product strategy, NPI launch, GTM strategy, Pricing strategy and cross-functional execution, aligning with global category vision while driving regional revenue & profit growth as well as market competitiveness. Reporting to the Regional Category Management Director, you will own the full lifecycle of the video collaboration category & Personal Work Solution for business — from market analysis, strategy formulation, to product portfolio optimization, pricing governance, and sales enablement. You will collaborate closely with global teams, regional sales, marketing, GTM, sales engineering, and key alliance partners to deliver cutting-edge collaboration solutions that meet enterprise, SMB, and institutional customer demands. This role is critical to scaling our video conferencing product ecosystem and solidifying our market position in the regional video collaboration (VC) industry. Key Responsibilities 1. Category Strategy & Business Planning - Develop and execute regional category strategies for video conferencing systems & PWS for business portfolio, aligned with global business objectives, revenue targets, and profitability goals. - Conduct in-depth market research, competitive analysis, industry trend tracking, and customer demand analysis to identify growth opportunities, gaps in the product portfolio, and emerging technologies. - Create and manage annual regional category business plans, including sales forecasts, budget allocation, ROI analysis, and KPI tracking (revenue, gross margin, market share, product adoption rate, customer satisfaction). - Define product portfolio roadmap, prioritize product launches, updates, and end-of-life (EOL) planning for video collaboration products to ensure portfolio relevance and competitiveness. 2. Product Portfolio & Pricing Management - Own regional product assortment optimization, including SKU rationalization, new product introduction (NPI), and obsolete product phase-out, balancing product breadth, profitability, and inventory efficiency. - Develop and implement regional pricing strategies, discount frameworks, and promotional plans, monitoring market pricing dynamics and competitor moves to maintain margin targets and market competitiveness. - Work with sales and marketing teams to define product positioning, value propositions, and sales enablement tools, driving cross-selling and upselling opportunities. 3. Cross-Functional Collaboration & Execution - Partner with regional sales teams to provide category expertise, product training, and sales support, helping close key enterprise deals and expand channel partnerships. - Collaborate with supply chain teams to ensure stable inventory supply, optimize lead times, and reduce operational costs. - Align with marketing teams to develop regional marketing campaigns, product launch activities, and thought leadership content to boost brand awareness and product adoption. - Liaise with Global Business Group teams to provide regional customer feedback and market insights, guiding product improvement and innovation for regional market needs. 4. Performance Tracking & Reporting - Monitor and analyze category performance metrics on a regular basis, preparing detailed reports for senior management on revenue, margin, market share, supplier performance, and strategy execution progress. - Identify risks and opportunities in the category, propose data-driven improvement plans, and adjust strategies dynamically to adapt to market changes and customer needs. - Ensure compliance with global corporate policies, regional regulatory requ