Regional Marketing Professional - Europe at Aleph in Riga

Job description

Are you ready to join our digital revolution journey? At Aleph, we’re not just part of the digital advertising landscape—we’re shaping its future. Representing the world’s leading platforms, including TikTok, Amazon, Google, and nearly 55 others, we operate in 130+ markets across new and existing geographies. Our mission is to empower advertisers and brands to unlock the full potential of these platforms' advertising capabilities. By fostering long-lasting partnerships, we create limitless opportunities for people and businesses to advertise effectively at both local and global levels. With a presence spanning continents, Aleph offers you the chance to be part of a fast-growing, innovative team where your work makes a direct impact. If you’re ambitious, forward-thinking, and eager to thrive in a dynamic, global environment, Aleph is the perfect place to build your career. We are looking for a Integrated Marketing Manager to join our team in Spain! Are you a master storyteller with a knack for turning ideas into powerful messaging? Do you thrive in a fast-paced, global environment where communication shapes brand perception and drives engagement? We’re looking for a Global Communications Manager to craft compelling narratives, elevate our brand presence, and create meaningful connections across audiences. If you're a strategic thinker with a passion for storytelling, innovation, and impact, this is your opportunity to make a difference—let’s talk! What you'll do: • Drive the regional marketing strategy for Europe, aligning activations with business targets and sales goals across key European countries. • Manage and allocate regional marketing budgets across European markets, tracking spend and maximizing marketing ROI. • Plan, produce and oversee end-to-end execution of events, including owned formats (breakfasts, launch events and more), C-level events and sponsorships of industry events. • Coordinate the production of branded merchandise (swag), branded materials and sales collateral, ensuring all co-branded Aleph partner assets are consistent and on-brand. • Create and share regular reports on activations, budget and performance with internal teams and partners. • Measure the ROI and results of marketing activations, turning data into learnings that inform future plans. • Work with the cross-functional team and partners to develop precise, persuasive and locally relevant messaging, including PR and communications support. • Coordinate market research, competitor analysis and impact measurement with third-party providers and internal teams. What you need for this role: • Bachelor’s degree (bakalaura grāds) in Business, Marketing, Advertising or Communication. 4+ years of experience in marketing. • Budget management: proven ability to plan, allocate and track marketing budgets across European countries and key regional projects. • Event and project management: experience planning and executing events (virtual and in-person), including webinars, and following them through from concept to post-event follow-up. • Data-driven marketing and measurement: demonstrated ability to analyze campaign performance, identify key metrics, and use data to optimize marketing strategies and demonstrate ROI. • Understanding of the advertising and media industry and its audiences: familiarity with the sector and its key players, with a focus on the audiences Aleph serves. • Regional marketing and localization: proven ability to adapt marketing campaigns to diverse European markets, cultural nuances and localized business requirements. • Presentation and communication: ability to communicate complex concepts to internal and external stakeholders, including presenting to country leadership teams. • Willingness to travel (approximately 20%). • Proficiency in English is a must. • Relevant experience, with progressively increasing responsibility. • Experience with related software, such as Salesforce Marketing Cloud, Figma and Splash. • Excellent stake