Director, Product Marketing, Ecosystems and Growth at Illumio in Sunnyvale, CA

Job description

Onwards Together! Illumio is the leader in ransomware and breach containment, redefining how organizations contain cyberattacks and enable operational resilience. Powered by the Illumio AI Security Graph, our breach containment platform identifies and contains threats across hybrid multi-cloud environments – stopping the spread of attacks before they become disasters. Recognized as a Leader in the Forrester Wave™ for Microsegmentation, Illumio enables Zero Trust, strengthening cyber resilience for the infrastructure, systems, and organizations that keep the world running. Location: 4 on-site days a week in Sunnyvale, CA Headquarters. Our Team's Vision: Our Marketing team illuminates and evolves the global brand, driving revenue and empowering future success for our Sales team. As a leader in Zero Trust Segmentation, we are dedicated to helping organizations prevent cyberattacks and mitigate the impact of ransomware. Renowned for our innovative solutions and collaborative spirit, we foster an inclusive environment within Marketing and across the company. Join one of the industry's most creative and dynamic teams, where you'll discover opportunities to excel, be empowered to set ambitious goals and define your path to success! Product Marketing at Illumio The Product Marketing team at Illumio focuses on understanding the customer, technology, the ecosystem, market drivers, competition and customer needs with the responsibility of communicating product messaging and value to internal and external audiences. You will be part of a team responsible for developing positioning and differentiated messaging, defining go-to-market strategy, launching new solutions and driving thought leadership for the Illumio solutions. You will 'roll up your sleeves', 'dig in', learn, problem solve, be creative and do what it takes to win the market. The Role Ecosystems and Growth are two of Illumio's most important accelerants to pipeline and time-to-value: our technology and cloud alliance partnerships extend our reach into other vendors' install bases, and our Product Led Growth (PLG) motion turns Web Trial and Marketplace experiences into a fast, self-serve path to value for prospects and customers. As Director, Product Marketing, Ecosystems & Growth, you will lead both disciplines as one connected strategy — building a bench that thinks about partner-led and product-led growth as a single system rather than two separate motions. You will lead a team of three: a Product Marketing Manager driving our strategic technology and cloud alliances, a Product Marketing Manager driving our Growth/PLG trial and marketplace experience, and a Technical Marketing Manager providing the technical depth behind both. You will report to the Head of Product Marketing and represent Ecosystems & Growth in cross-functional and executive planning. This role also serves as the technical arm of product marketing. You are not just directing technical work through your Technical Marketing Manager — you are personally credible in front of a technical audience, comfortable architecting and building a compelling product demo yourself, and able to step in and own technical proof points for a launch, a partner integration, or a Trial experience when it matters. Your Impact: Strategy and vision – Set the strategic direction for Illumio's Ecosystems & Growth practice, unifying alliance-led and product-led growth motions into a coherent plan for accelerating pipeline and customer time-to-value. Technical demo ownership – Architect and build the product demos that prove Illumio's value to partners, prospects, and the field — for joint alliance integrations, for the Trial and Marketplace experience, and for major launches. Set the technical bar the team's demo environments and assets are held to, and be hands-on building or rebuilding a demo yourself when the moment calls for it. Alliance marketing leadership – Own the joint messaging, positioning, and value propositions for Illumio's