Digital Content Producer at Total Wine & More

Job description

About the Role Total Wine & More is seeking a Digital Content Producer (Temporary) is responsible for the end-to-end execution and management of digital content across TotalWine.com and the mobile app. This role ensures timely and accurate content deployment, supports marketing and merchandising initiatives, and contributes to the continuous improvement of digital operations. As a key member of the Digital Operations team, you will collaborate with cross-functional partners in Digital Merchandising, Marketing, Store Operations, Product and UX to deliver seamless and engaging customer experiences. This role will report to the Senior Manager, Digital Operations and this role is a temporary, part-time position. You will Own the end-to-end execution of digital content initiatives across TotalWine.com and the mobile app, ensuring timely, accurate, and brand-aligned deployment. Serve as a subject matter expert in digital content production, providing strategic input on content execution while ensuring adherence to brand and accessibility standards. Support the implementation of personalization and localization strategies across markets and customer segments. Collaborate closely with cross-functional teams—including Digital Merchandising, Creative, Marketing, Store Operations, Product, and UX—to support digital initiatives, while building strong relationships that foster alignment, transparency, and shared accountability for content success. Leverage technical expertise to identify opportunities for improving content workflows, user experience, and operational efficiency, and implement scalable solutions for content deployment, version control, and complex content scenarios. Continuously refine workflows and drive operational excellence by identifying and implementing process improvements that enhance speed to market and content quality. Orchestrate a seamless digital consumer journey by proactively testing, troubleshooting, and optimizing content performance across platforms. Demonstrate agility in a fast-paced, evolving environment by managing shifting priorities and responding to ad-hoc requests with a proactive, solution-oriented mindset. Maintain documentation and contribute to the evolution of operational best practices to ensure quality and compliance. You will come with Bachelor’s degree with 5+ years of experience in digital content production, preferably in eCommerce or an omni-channel environment. Familiarity with CMS platforms and content publishing workflows. Strong attention to detail and ability to manage multiple projects simultaneously. Ability to communicate effectively with cross-functional teams and stakeholders at various levels. Ability to adapt to evolving technologies and contribute to process optimization initiatives. Basic understanding of HTML, WCAG ADA compliance, and SEO best practices is a plus. We offer Paid Time Off (PTO) Generous store discounts Health care plans (medical, prescription, dental, vision) 401(k), HSA, FSA, Pre-tax commuter benefits Disability & life insurance coverage Paid parental leave Pet insurance Critical illness and accident insurance Discounted home and auto insurance College tuition assistance Career development & product training Consumer classes & More! Crafted for you We recognize our team members are our biggest asset, and we value the critical role each play in contributing to the company’s success. It is our commitment to support and provide access to the resources needed to take care of their health and wellbeing. That is why we offer a variety of benefits, tools, and resources to support through our Total Rewards program. To view our full career page, click here: https://careers.totalwine.com/ ! Total Wine & More considers several factors when establishing compensation. Compensation may vary based on a number of factors including, but not limited to, market location, job-related knowledge, skills and/or experience. The actual hourly rate will equal or exceed the required