CRM Administrator at Sweed

Job description

Hi there! We're Sweed , a product-driven startup building an all-in-one cannabis retail platform .We're looking for a CRM Administrator to join our team remotely and take ownership of our existing CRM infrastructure, primarily HubSpot, with additional responsibility for Salesforce administration. About Us At Sweed , we’re reimagining how cannabis retailers operate. Our enterprise-grade platform combines POS, eCommerce, Marketing, Analytics and Inventory Management into a single, seamless solution—eliminating the need for multiple third-party tools. We believe in simplicity, efficiency, and innovation . That’s why we build for scalability and performance , making life easier for cannabis retailers while driving real business growth. Why We’re Doing This At Sweed, we believe in the medicinal potential of cannabis. It has been shown to help with chronic pain, anxiety, depression, and many other conditions. Despite the lingering stigma, we see cannabis as a powerful tool for improving lives. The industry is evolving rapidly, and we’re here to drive that transformation—making cannabis retail more efficient, accessible, and customer-friendly. Where We Are Now We’ve been on the market for 7 years, continuously growing and refining our product. Our focus is on earning customer trust , which means constantly improving our delivery processes and rolling out new features . At the same time, we navigate the complex legal landscape of the cannabis industry, ensuring our platform remains compliant and future-proof. Why We’re Hiring As Sweed continues to grow, our CRM systems play an important role in supporting business operations, maintaining accurate data, and providing reliable reporting across teams. We're looking for a hands-on CRM Administrator to maintain, optimize, and improve our existing CRM infrastructure. HubSpot will be the primary focus of this role, while Salesforce will require periodic administration, troubleshooting, and configuration support. The main priority is to ensure that our CRM architecture is well-structured, data remains clean and consistent, and existing reports, workflows, and integrations function reliably. We're looking for someone who can confidently navigate existing CRM configurations, identify and resolve structural issues, clean up legacy setups, and proactively improve system efficiency and scalability. What You’ll Be Working On CRM Administration & Architecture Own the day-to-day administration, maintenance, and optimization of HubSpot. Audit and improve the existing CRM architecture, including objects, properties, associations, pipelines, and lifecycle stages. Identify and resolve structural inconsistencies, outdated configurations, and technical debt. Perform periodic Salesforce administration, including configuration updates, user management, and troubleshooting. Maintain consistency between HubSpot, Salesforce, and related business processes. Data Quality & Management Maintain accurate, consistent, and reliable CRM data across both platforms. Conduct regular data audits, cleanup, deduplication, and standardization. Identify and resolve data inconsistencies, incorrect mappings, and synchronization issues. Establish and maintain data quality standards and best practices. Reporting & Analytics Audit, maintain, and optimize existing HubSpot reports and dashboards Investigate and resolve reporting discrepancies, incorrect filters, and tracking issues Ensure CRM data supports accurate business reporting and decision-making Create or improve reports and dashboards based on business requirements Workflows & Automation Maintain, troubleshoot, and optimize existing HubSpot workflows and automations Identify and resolve automation conflicts, errors, and inefficiencies Support Salesforce automations and configurations when needed Implement improvements to existing processes and introduce new automations where appropriate System Maintenance & Integrations Provide ongoing CRM support, troubleshooting, and syste