Category Marketing Specialist at Home Depot in Atlanta, GA

Job description

With a career at The Home Depot, you can be yourself and also be part of something bigger. Position Purpose: The Category Marketing Specialist supports development & tracking of strategic marketing goals by department. The Category Marketing Specialist will provide reporting / analysis, project management support, and centralized tracking to support cross-functional marketing initiatives. Key Responsibilities: 30% Competitive Activity - Track and report on competitive activity, aggregate marketing performance, budget deployment, and progress against strategic priorities by week for assigned department(s) and provide summarized reports to support strategy development 20% Collaboration - Collaborate to execute aggregate reporting & analysis on vendor campaign performance for readouts with supervisor & broader merchandising organization 20% Strategy - Provide support in developing department overall strategy playbook & strategic event briefs to be leveraged by cross-functional marketing execution teams 10% Manage Promotions - Manage internal promo generation/calendar & barcode management processes for assigned department(s), may include coupon process 10% Promotional Coverage - Maintain centralized reference documents for promotional coverage & affected SKUs/vendors; notify internal stakeholders as needed when materials are updated 5% Reporting - Report out marketing & competitive activity during internal status updates and merchant staff meetings 5% Special Projects - Work on special projects as directed Direct Manager/Direct Reports: This position typically reports to Senior Manager, Category Marketing This position has 0 direct reports Travel Requirements: No travel required. Physical Requirements: Most of the time is spent sitting in a comfortable position and there is frequent opportunity to move about. On rare occasions there may be a need to move or lift light articles. Working Conditions: Located in a comfortable indoor area. Any unpleasant conditions would be infrequent and not objectionable. Minimum Qualifications: Must be eighteen years of age or older. Must be legally permitted to work in the United States. Preferred Qualifications: Excellent written and verbal communication skills Bachelor's degree in marketing, advertising, or a business-related field 1+ years of relevant experience (i.e. advertising, marketing, media, social, or agency roles) Experience managing projects and working with cross-functional stakeholders Experience with SharePoint, PowerPoint and Excel Strong organizational skills & attention to details Ability to communicate clearly with teammates and supervisors in both verbal and written communications An adaptive mindset and a willingness to learn new skills & processes Ability to manage deadlines & milestones across multiple simultaneous projects A collaborative approach and willingness to seek help as needed A strategic approach to execution, including an ability to identify process improvements Minimum Education: The knowledge, skills and abilities typically acquired through the completion of a bachelor's degree program or equivalent degree in a field of study related to the job. Preferred Education: No additional education Minimum Years of Work Experience: 1 Preferred Years of Work Experience: No additional years of experience Minimum Leadership Experience: None Preferred Leadership Experience: None Certifications: None Competencies: Action Oriented Collaborates Drives Engagement Communicates Effectively Drives Results Manages Conflict