Campus Strategic Communications & Marketing Coordinator at Connecticut State Community College in Waterbury, CT

Job description

About CT State Connecticut State Community College (CT State) was launched on July 1, 2023, through the consolidation of Connecticut’s 12 community colleges. With campuses and satellite locations statewide, CT State serves all 169 towns and neighboring states. As the largest community college in New England, CT State is committed to providing high-quality, affordable, and accessible education that supports students’ academic, career, and personal success. For more information about CT State Community College and the campus please visit Home - CT State Position Details Posted: October 16, 2026 Level: Community College Professional 17, 12-month, tenure track position Employment Type: Standard Hours: Full-time, 35 hours per week Anticipated Start Date: January 2027 Work Location: CT State Naugatuck Valley (750 Chase Pkwy, Waterbury, CT 06708) This position will support CT State Naugatuck Valley and Northwestern. Work Modality: On-site; Position is not remote Closing Date: Open until filled, with priority consideration given to applicants who submit materials by Wednesday, November 11, 2026. Position Summary The Strategic Communications & Marketing Coordinator is a campus-based communications professional responsible for developing, implementing, and evaluating integrated communications and marketing strategies that advance campus priorities. Working collaboratively with campus leadership, Institutional Advancement, and CT State’s Marketing team, the Coordinator develops engagement strategies that strengthen CT State’s reputation, support enrollment and student success initiatives, promote workforce and community partnerships, and increase awareness of campus programs, services, and achievements. The Coordinator serves as the campus communications lead and primary liaison to CT State’s Marketing team, ensuring alignment with institutional branding, messaging, campaigns, and strategic priorities. The position combines strategic communications planning, marketing, media relations, content development, social media, executive communications, and stakeholder engagement to support both campus and statewide objectives. Essential Duties and Responsibilities Under the direction of the Campus President, a Dean or other administrator, the Campus Strategic Communications & Marketing Coordinator is accountable for developing and executing strategic communications and marketing initiatives that advance institutional priorities, strengthen stakeholder engagement, enhance campus visibility, and support enrollment, retention, workforce development, fundraising, and community outreach goals This is accomplished through effective performance in these essential duties: Key responsibilities include: Develop and implement strategic communications and marketing plans aligned with campus and college priorities. Create and manage integrated campaigns supporting enrollment growth, student success, workforce development initiatives, fundraising efforts, community engagement, and special events. Develop and distribute press releases, maintain relationships with local media, respond to media inquiries, and identify opportunities to promote campus achievements and programs. When appropriate, refer media to the CT State Director of Media & Public Relations. Coordinate creation and updating of website content pertaining to the campus and implement updates through the CT State Web Services team Write, edit and produce documents such as reports, programs, invitations, fact sheets, flyers or other collateral that support campus programs services and events Serve as the campus communications advisor to campus leadership for events, outreach, and campus-based events and initiatives. Develop written remarks for the Campus President or Institutional Advancement staff, as needed Research and advise campus leadership on opportunities to promote the campus Oversee campus social media accounts and create content and engagement strategy; Support the development of marketin