Audio PM, Senior Manager (Plano, TX) at Samsung Electronics

Job description

Position Summary This role is not eligible for immigration sponsorship Samsung Electronics America (SEA) is a leader in mobile technologies, consumer electronics, home appliances, enterprise solutions and networks systems. Across each of these areas, our work drives innovation, economic growth and workforce opportunity in the United States. For nearly five decades, Samsung has been at the forefront of technological advancements, investing over $100 billion and creating more than 20,000 jobs nationwide. Our mission? To integrate cutting-edge products, services, and AI technology to deliver smarter, sustainable, and more connected experiences that empower people to live better. As a wholly owned subsidiary of Samsung Electronics Co., Ltd., SEA offers opportunities to work alongside global visionary thinkers and innovators who are passionate about making a difference. Explore the exciting opportunities at Samsung Electronics America and discover how you can make an impact. To learn more, visit Samsung.com. For the latest news, visit news.samsung.com/us. Role and Responsibilities The Product Marketing Senior Manager plans and manages all facets of marketing, including go-to-market strategy, pricing, promotional campaigns, and collateral development. Ensures that key metrics (e.g., revenue, margin, profit, market share) are monitored and met. Collaborates with cross-functional teams to ensure accurate forecasting and inventory alignment. Equips sales teams with the understanding and content needed to position Samsung products with customers against the competition. Develops and maintains solid relationships with customers to ensure successful sell-to and sell-through motions. As a part of inventory balancing, identifies when to implement promotional activity and to determine the scope of promotions. Works with HQ to recommend refinements to current and future products by formulating, sharing, and defending data-driven insights regarding local market and customer/consumer preferences and behaviors. When requested, forms and leads teams, and manages product marketing direct reports. Reports findings and planned actions on a consistent basis to upper management. Roles and Responsibilities: Defines and drives the execution of marketing plans to meet P&L goals and KPIs Product Planning: Drives product launch planning and implementation for a strategic product line-up, including supply chain alignment, promotional bundling, assortment planning, and merchandising P&L Ownership: Leverages the financial target planning to set and monitor monthly customer sales targets, to allocate promotional spending, and to monitor and drive inventory forecast accuracy Sales Forecast Optimization: Closely monitors and analyzes category market performance, sales feedback, and reseller inventory (sell-in / sell-out ratio) to resolve business challenges. Inventory Management: Collaborates with product supply chain to effectively manage inventory to optimize sales, while minimizing on-hand quantities Collaborates with sales teams and customers to develop key customer-specific sell-in and sell-through strategies, programs and pricing, requiring pitch presentations to retailers and buying groups. Orchestrates cross-functional collaboration essential for developing and executing successful go-to-market, advertising and pricing strategies Manages marketing activities and promotion investments across the lifecycle of individual products or categories to drive sales and profitability (e.g., market analysis, planning / pricing, product launch, inventory management, product retirement) Actively works with HQ to identify in advance the new model capabilities and release dates that will ensure the timely development of promotional material and inventory clearance strategies Collaborates with demand generation group to create of Above-the-Line (ATL) , Below-the-Line (BTL), and advertising materials, online assets, collateral, and training Works closely with HQ to commun