Associate Media Manager at Brunswick in Chicago, IL

Job description

Are you ready for what’s next? Come explore opportunities within Brunswick, a global marine leader committed to challenging conventions and innovating next-generation technologies that transform experiences on the water and beyond. Brunswick believes “Next Never Rests™,” and we offer a variety of exciting careers and growth opportunities within united teams defining the future of marine recreation. Location: Chicago, IL Workplace Category: Hybrid, 3x in office per week Travel Required: No Direct Reports: No Pay Range: $66,600-95,750 Visa Sponsorship: Applicants must be currently authorized to work in the United States. This position is not eligible for employment visa sponsorship now or in the future. Innovation is the heart of Brunswick. See how your contributions will help transform vision into reality: Position Overview: We’re looking for an Associate Media Manager to join Brunswick’s Performance Marketing Center of Excellence (COE), supporting tactical campaign development and execution for our Mercury Marine division across global paid media programs. This role is a key partner in driving best practice digital media activation, with responsibility for planning, building, optimizing, and reporting on campaigns across supported brands and paid media channels. The ideal candidate brings a growth mindset and strong expertise across core digital channels, including paid search, paid social, online video, and programmatic display, with the ability to translate strategy into high-quality, scalable execution. At Brunswick, we have passion for our work and a distinct ability to deliver. Essential Functions: Strategic Development: Assists in the strategic development of assigned channel(s), including participation in ideation sessions, channel road-mapping, quarterly paid media executive summaries, and forecasting inputs. Collaborate with cross-functional teams including brand & digital marketing, analytics and creative to align paid media efforts with overall marketing objectives. Provides proactive, data-informed tactical optimization recommendations for assigned channel(s). Campaign Execution: Deliver operational excellence, ensuring our paid media programs meet best practice standards with flawless media execution and management. Handles campaign setup and execution for assigned channel(s), including campaign building, budget pacing, creative trafficking and A/B test implementation. Own media optimization using data-driven insights to deliver against defined KPIs. Responsible for liaising with creative/marketing teams for asset delivery. Reporting: Analyze campaign performance metrics, generate reports, and provide insights to inform actionable data-driven recommendations and continuous optimization. Responsible for providing frequent pacing and performance updates for assigned channel(s), including data review and insights generation for recurring reporting deliverables. Diversity of thought and experiences is fundamental when imagining the unimaginable. Certain skillsets/experiences are necessary; however, others can be developed along the way. Required Qualifications: Minimum of 3-5 years of experience in advertising, media management, and/or media buying, with hands-on experience planning and executing large-scale campaigns across Google, Bing, and Meta (agency experience preferred). Experience designing, setting up, and analyzing results for A/B tests. Strong analytical skills with the ability to interpret data and form actionable insights. Skilled at verbal and written communication. Detailed oriented, organized with creative thinking and problem-solving abilities. Global media management experience recommended but not required. Collaborative, proactive team player who builds strong cross-functional relationships and contributes positively to a fast-paced, team-oriented environment. Working Conditions: 3x in office per week required The anticipated pay range for this position is $66,600-95,750 , annually. The actual base